Wednesday, 20 January 2016
How Great Web Design Could Lead to International Success
A recent survey revealed that 94% of businesses in Leicestershire are small to medium enterprises (SMEs) that employ fewer than 20 people. As all locals will be aware, the city is more ethnically diverse than most UK cities outside London, and many fruitful business relationships with partners in Asia, China, and so on already exist.
The textile industry has always performed strongly in this area, and there are currently about 820 textile manufacturing companies in Leicester and Leicestershire. Other strong sectors in the area which are likely to include significant numbers of SMEs are creative industries, hospitality, and high technology manufacturing. Such businesses are ideally placed to reap the benefits of international import and export opportunities.
UK Trade & Investment (UKTI) runs an e-exporting programme, designed to support UK business owners trading internationally online, including support with trading on international marketplaces. Your brand's own website, however, can help you to excel on the international stage. Having your own website enables you to speak directly to your online customers, and could also save you hefty fees. Marketplaces are a great way to gain customers and test out your international trading operations, but all successful brands should have their own website too.
A top quality website will place your site at or near the top of search results, provide secure payment solutions, and be professionally and persuasively written. If your business goal is to grow internationally in 2016, professional web design services can help you reach it.