Mobile-friendly web design is supposed to offer convenience for people who still look to be connected while on the go. Yet, not a lot of web designers these days are up to speed with keeping the experience worthwhile, committing a number of deadly web design “sins.”
Slow Page Loading – Mobile-friendly web design is intended for—well, just about anyone in this digital age who need their information fast, with little time to wait. A slow-loading page is a huge no-no, especially for mobile users. Slow page loading adversely affects the overall performance of the website that has been specifically designed to grab the attention of users within seconds. If the page loads slowly, it loses users. A simple trade-off.
Unclear Icons – A good number of sites use the so-called “hamburger” menu, which is characterized by three stacked lines often found at the upper left hand corner of the site. This menu is supposed to show primary navigation options, so it makes sense to populate it with icons whose functions to users are crystal-clear.
Too Much Text – The text-only formula only applies in novels. Mobile websites meant to be seen on varying screen sizes must never be loaded with excessive amounts of text, which can easily infuriate users due to poor readability.